jmc

Dave rode a total of $40$ miles. The $30$ mile segment took $\frac{30}{10}=3$ hours, while the $10$ mile segment took $\frac{10}{30}=\frac{1}{3}$ hours, so the full ride took $3+\frac{1}{3}=\frac{10}{3}$ hours.

So the average speed was $\frac{40}{\frac{10}{3}}=\boxed{12}$ miles per hour.